Meta Ads
Compliant creative and claim-safe angles that clear review, then scale without tripping the category rules.
how it runs
From audit to booked patients in a week
01
Ad account
02
Landing page
03
Offer
04
Tracking
the rhythm
What happens after week one
The launch is the easy part. This is the cadence that keeps an account live and the cost per booked consult moving in the right direction.
- Every week
Performance review
Spend, cost per booked consult and creative fatigue, against the plan rather than against last week's mood.
- Every week
Creative sprint
New angles written to the policy, produced, and queued behind whatever is already winning.
- Every week
Policy sweep
Account health, page quality and anything the platforms changed quietly, checked before it becomes a restriction.
- Every month
The report
One number that matters, reconciled against your CRM, with what we are changing next and why.
What you actually get
All of it in your accounts, in your name, and yours to keep if we ever stop working together.
- A claim-safe creative library you keep
- Landing pages and booking flows in your stack
- Server-side tracking and a documented attribution window
- A written policy read on every launch
- Monthly reporting reconciled against your CRM
- A backup account plan before you need it
every surface
The channels, end to end
Google Ads
Demand capture on the searches that already carry intent, routed to pages built to convert them.
TikTok Ads
The channel most telehealth brands underuse, and the one least affected by the last Meta wave.
Landing pages
HIPAA-conscious pages with qualification built in, so the lead arrives pre-screened.
Booking funnels
Form to prefilled calendar in one motion. Nobody falls out between intent and appointment.
Email and SMS
Lifecycle that catches the people who almost booked, and the ones who booked and did not show.
Creative production
Statics, video and UGC produced against the policy, not adjusted after a rejection.
Attribution
Click to booked consult, reported honestly, and still standing when a channel goes dark.
AZ
start here
What is this about?
Pick the closest one. It opens the form with that already filled in, and it tells us what to look at before the call.
practical questions
How working together actually runs
Access, cadence, and what happens when a platform changes its mind.
What happens in the first two weeks?
An audit of the ad accounts, a policy read of the current creative and landing pages, and a tracking check. You get the findings and the risks in writing before anything new spends.
What access do you need?
Partner access to the ad accounts, the pixel or dataset, analytics, and whatever runs your booking flow. Everything stays in your name; we are added, never the owner.
Who writes and produces the creative?
We do, against the policy, in statics, video and UGC. If you already have a library, the first pass is sorting what can keep running from what is a restriction waiting to happen.
How often do we hear from you?
A performance review every week, a creative sprint every week, and one monthly report reconciled against your CRM. Anything urgent, like an account restriction, reaches you the day it happens.
What if an account gets restricted anyway?
It happens in this category. The appeal goes in the same day, the backup account plan is already written, and the lead capture sits on your side of the funnel so the pipeline does not stop with the platform.